Will it work on the ferries to the southern archipelago?

Coverage is solid on the closer islands such as Styrsö, Brännö and Vrångö, which sit within the city's transit network. On the water and around the quieter southern skerries signal can weaken, so download timetables before you board.

Can I use it on a day trip beyond Gothenburg?

Yes. It is a single national Sweden plan, so the same eSIM keeps working on a day out to Marstrand, along the Bohuslän coast or on the train to Stockholm. One allowance covers the whole country.

Gothenburg eSIM.

Name: Gothenburg travel eSIM
Brand: My Holiday SIM

Gothenburg, Sweden's west-coast port city, from Haga's cinnamon buns to Liseberg's rides and car-free islands.

from $2.15/day · unlimited dataAll of Sweden →

Unlimited data5G where availableInstant QR by emailKeep your number

1 · How many days?

10 daysOther:days

2 · How much data?

3GBBest pricevalid 30 days$4.57$0.46/day

Cheapest plan covering your trip: 3GB, valid 30 days.

Travellers (one eSIM each)

1 × 3GB (valid 30 days) · 10-day trip$4.57

Good to know in Gothenburg

Gothenburg's trams are the heart of the city, and the Västtrafik To Go app is by far the easiest way to buy tickets — keep data on, as paper tickets and onboard cash payment have largely disappeared.

Two simple ways to buy

Gothenburg eSIM plans: unlimited, or by the GB.

Every Gothenburg eSIM from My Holiday SIM is one of two straightforward types. Pick whichever fits how you travel in Gothenburg — you can always top up or switch on your next trip.

Traveller streaming and browsing freely on an unlimited-data travel eSIM

Unlimited plans

High-speed data, nothing to count

Priced per day — the longer you stay, the better the daily rate. Ideal for streaming, hotspot and longer trips where you'd rather not watch a data meter. A fair-use policy keeps speeds fast for everyone; see each plan for the detail.

Best for streaming, video calls & hotspot
Great for longer or open-ended trips
One price per day — no GB anxiety

By-the-GB plans

3GB10GB20GB

A set bundle, brilliant value

A fixed data allowance (say 3 GB or 10 GB) valid for your travel days. The best-value pick for lighter trips built around maps, messaging and a bit of browsing. Running low? Top up in a couple of taps — nothing to reinstall.

Best value for lighter, shorter trips
Clear allowance — pay only for what you need
Top up any time from your phone

Compare plans →Not every destination has both types — the picker shows what's available where you're headed.

Plan your data

How much data do you need in Gothenburg?

A rough, honest guide to sizing your Gothenburg eSIM so you're not guessing. Most travellers in Gothenburg are comfortable on 3–5 GB a week — heavy streamers just go Unlimited.

Traveller checking maps and messages on her phone using a My Holiday SIM eSIM

Not sure? Start with a 5 GB plan — you can top up in seconds if you run low.

Light

~1 GB / week

Maps, messaging & email

Google Maps, WhatsApp, email and the odd search. Plenty for a city break where you mostly need directions.

Suits 1–3 GB plans

Balanced

3–5 GB / week

Everyday holiday use

Everything above plus social scrolling, music, cloud photo backups and a little video. Where most travellers land.

Suits 5–10 GB plans

Gothenburg eSIM: your local data guide.

Riding the historic trams between Haga's wooden houses, Liseberg's roller coasters and a seafood lunch at Feskekôrka means leaning on maps and the Västtrafik app all day. A Gothenburg eSIM keeps ticketing, tram times and ferry schedules to the southern archipelago live from touchdown, so you never miss the boat to Styrsö or Vrångö.

One eSIM for Gothenburg and all of Sweden. It's the national Sweden eSIM — from $2.15/day with unlimited data, working the same in Gothenburg as it does the moment you leave it.

Landing at Göteborg Landvetter Airport (GOT)?

Install the QR at home, then switch the eSIM on as you taxi in — you're online before you reach the arrivals hall.

Gothenburg eSIM pricingbest-value plan · per day

Days

Per day

Total

Saving

3 days1GB

$0.97

$2.92

—

5 days1GB

$0.58

$2.92

−40%

7 days1GB

$0.42

$2.92

−57%

10 days3GBPopular

$0.46

$4.57

−53%

15 days3GB

$0.30

$4.57

−69%

30 days3GB

$0.15

$4.57

−85%

Each trip length shows the best-value plan that covers it. Total always shown before you pay.

eSIM vs the old ways in Gothenburg

eSIM

ROAMING

AIRPORT SIM

Data allowance

Unlimited

Usually capped

Rarely unlimited

Price known upfront

Prepaid

Billed after

Varies at the desk

Ready when you land

Instantly

After the queue

Keep WhatsApp number

SIM swapped

Gothenburg eSIM from $2.15/day — the whole bill, agreed before you fly.

On the ground

Where you'll lean on data in Gothenburg.

Haga

Wander the cobbled café quarter, find the best kanelbulle on maps and pay by card or Swish everywhere.

Liseberg

Book timed entry to the amusement park, check ride queues and meet friends across the crowds with live location.

Avenyn

Follow tram directions down the main boulevard to museums and bars, then order a Bolt home after midnight.

Southern Archipelago (Styrsö & Vrångö)

Time your Västtrafik ferry to the car-free islands and pull up hiking trails around Styrsö and Vrångö.

The practical bit

Getting around Gothenburg on your eSIM.

Apps you'll want online in Gothenburg

Västtrafik To Go— Gothenburg's transit app for trams, buses and archipelago ferries, with mobile tickets and live times.
Bolt— Widely used ride-hailing in Gothenburg for late nights and airport runs; tracking needs data.
Uber— Reliable alternative for door-to-door trips across the city; live tracking and payment are in-app.
Google Maps— Live tram and walking routes around Haga, Avenyn and the harbour, with offline maps.

How long to stay in Gothenburg

Most travellers spend two to three days in Gothenburg, enough for Haga, Liseberg, a seafood lunch and a ferry out to the car-free southern archipelago.

How much data for Gothenburg

A balanced 3-5 GB easily covers a Gothenburg trip — tram ticketing, live maps, ferry times and photo sharing; choose Unlimited only if you want to stream or hotspot other devices heavily.

Coverage in Gothenburg

Central Gothenburg, Landvetter and the tram network enjoy strong 4G and 5G on Telia, Tele2, Telenor and Tre; coverage only really thins on the outer southern islands and open water.

Where you're headed

Discover Gothenburg.

Gothenburg, Sweden — skyline and landmarks · stay connected with a Gothenburg eSIM from My Holiday SIM

Gothenburg, Sweden — streets and everyday scenes · stay connected with a Gothenburg eSIM from My Holiday SIM

Gothenburg, Sweden — sights worth exploring · stay connected with a Gothenburg eSIM from My Holiday SIM

Gothenburg, Sweden — a travel moment · stay connected with a Gothenburg eSIM from My Holiday SIM

How to activate your Gothenburg eSIM.

Full installation guide →

A traveller happily planning her next trip with a map and phone

Buy your plan

Choose your days — the QR code arrives by email in seconds.

A traveller installing her eSIM from the sofa in two minutes

Install at home

Scan the QR on Wi-Fi before you fly. About two minutes, no app needed.

Friends laughing together while packing for a holiday

Fly relaxed

Nothing counts down yet — your days start only at first connection.

A joyful family reunion at the airport arrivals hall

Switch on in Gothenburg

Turn the line on when you land. Connected before baggage claim.

New to eSIM in Gothenburg?

What is a Gothenburg eSIM?

A Gothenburg eSIM is a digital SIM that's already built into your phone. Scan one QR code and a local Gothenburg data plan installs alongside your home SIM — no plastic, no tray tool, no swap. Your number and WhatsApp stay exactly where they are.

✓ 2-minute install✓ Keep your number✓ Works on phones from 2018+

How eSIM works →Check my phone

A traveller with a backpack smiling at her phone — online abroad with My Holiday SIM

Connected · 5G

Home SIM · calls & WhatsAppHoliday eSIM · unlimited data

30-day refund promiseUnused, uninstalled eSIM? Full refund, no questions.

The price is the billPrepaid and final — roaming charges can't happen.

Days start when you landInstall early with zero pressure; counting begins at first connection.

Humans, 24/7Real people answer, before, during and after the trip.

Peace of mind

Your Gothenburg eSIM: data-only, zero bill shock.

Your Gothenburg eSIM handles the internet while you travel. Your home number stays exactly where it is — no surprise roaming charges in Gothenburg, no swapping your real SIM out.

Keep your number & WhatsApp

The eSIM is data-only and runs alongside your home SIM. Your number, iMessage and WhatsApp keep working exactly as they do at home.

No roaming bills, ever

Turn data roaming OFF on your home SIM and ON for the eSIM. You pay once, up front — no overage, no metered surprises, no bill waiting when you land home.

One thing worth knowing

Because it's data-only, the eSIM can't receive bank verification (OTP) text codes — those still go to your home number. Keep it reachable on Wi-Fi calling, or use app-based codes.

Traveller relaxed and connected on her phone, no roaming bill to worry about

Why travellers choose My Holiday SIM for Gothenburg.

Instant eSIM deliveryQR code in your inbox seconds after checkout — even at the departure gate.

No physical SIMNothing to collect, lose or poke out with a paperclip. Your home SIM stays put.

Keep your WhatsApp numberData flows through us; WhatsApp stays on your home number. Family always reaches you.

A traveller at the departure gate, eSIM ready on her phone

eSIM ready in ~2 minutes

No bill shock, everOne clear price before you fly. Roaming charges simply can't happen.

Secure paymentsCards, Apple Pay, Google Pay, PayPal and Klarna — encrypted end to end.

Real human supportReal people — before, during and after your trip. Live chat and email, no bots. Easy top-ups too.

Coverage in Sweden.

5G where available, fast 4G everywhere else

Connected · 5G

Your eSIM joins Sweden's partner networks automatically — no settings to choose, no manual network hunting. If signal drops in a remote spot, toggling Airplane Mode for a few seconds forces a fresh connection.

Telia
Tele2
Telenor
Tre

Popular places covered

StockholmGothenburgMalmöUppsalaKirunaVisbyÅreLund

Keep data roaming ON for the eSIM line only — that's the switch travel eSIMs use, and it never adds charges on our plans.

Trusted networks, honest numbers.

No invented star ratings behind your Gothenburg eSIM — just the numbers we actually stand behind.

Friendly globe with location pins — coverage on every continent

My Holiday SIMSTAY CONNECTED. ANYWHERE.

200+

destinations — every continent covered

regions covered by a single regional eSIM

~2 min

typical install — QR to connected

Live

chat & email support

Before you fly

Gothenburg eSIM questions, answered.

Yes. Set it up before departure and your phone latches onto a Swedish network like Telia or Tele2 as you land at Landvetter, so you can check the Flygbussarna airport coach times into the city before leaving the terminal.

Your Gothenburg eSIM glossary.

eSIMA SIM built into your phone's hardware. Plans install onto it digitally — no plastic card involved.

QR profileThe code we email you. Scanning it downloads your holiday plan onto the eSIM. One scan per device.

Data roaming (the switch)The toggle travel eSIMs use to join partner networks abroad. On our plans it never adds charges — keep it ON for the eSIM, OFF for your home SIM.

Hotspot / tetheringSharing your phone's data with laptops and tablets. Included on our plans wherever networks allow.

Top-upExtra days added to a live plan from your account. They append to the end — nothing overlaps.

First connectionThe moment your eSIM first joins a network at the destination — that's when your days start counting, not before.

Travelling wider in Sweden?